For decades, we’ve been trying to shame, guilt, and terrify men into using condoms. The nightmare of the ‘80s doesn’t reflect the reality of HIV today; condom scolds have seen their most effective weapon - fear - defanged.
In an attempt to reassure consumers that drinking sugary, carbonated beverages is a-okay, Coca-Cola has released two new commercials highlighting the ways the company is helping to reduce obesity. ”Across our portfolio of over 650 beverages, we now offer over 180 low- and no-calorie choices,” says the narrator of one commercial, titled “Come Together.” The ad goes on to say that calories from soda are no different than any other calories we put into our bodies every day, and suggests that it’s the consumer’s responsibility to burn off what he or she takes in.
A second commercialsays a can of Coke contains 140 “happy” calories that can be spent doing “happy” things, like walking your dog and laughing out loud.