The experiment: One group watched SpongeBob episodes that were food related (e.g., “Chocolate with Nuts”). The other group watched non-food related episodes (e.g., “Snowball Effect”). Both groups had access to a bowl of candy.
The result: ”Restrained” eaters (those who were dieting) ate more while watching the food-related episodes, but type of show had no effect on “unrestrained” eaters.
The oversimplified takeaway: When SpongeBob gets hungry, there goes your diet.