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Which one of these drinks is more processed?
The Coca-Cola Company spent $114 million in recent years expanding its juice bottling plant in Auburndale, Fla., and developing a high-tech process for homogenizing juice, Bloomberg Businessweek reports. The operation includes use of satellite imagery, a 1.2-mile juice pipeline, and a complex “Black Book” algorithm which helps juice-makers manage weather patterns, predict crop yields, and measure acidity and sweetness of the crop — all to achieve absolute consistency from batch to batch.
